Writing in the Boston Globe Magazine on October 8, 2000, Neil Miller made this observation: “Increasingly, and with characteristic lack of fanfare, the Merrimack Valley is gaining literary visibility. And its writers are garnering various honors as well. [Andre] Dubus III’s novel House of Sand and Fog was a 1999 nominee for the National Book Award. [Jane]Brox’s Five Thousand Days Like This One was a 1999 National Book Critics Circle finalist in nonfiction. Andover novelist Mary McGarry Morris’s Songs in Ordinary Time was the June 1997 Oprah Book Club selection.” Fast-forward to today and pick up a copy of the Sept-Oct issue of Poets and Writers Magazine, the main publication for creative writers in the country, with a circulation of 80,000. Readers will find a full-page ad with the headline “A River of Writers: October is Literary Month in the Greater Merrimack Valley.” The page includes information about four major literary events coming in October. The annual Lowell Celebrates Kerouac! festival (Oct 2-5), the Massachusetts Poetry Festival in Lowell (Oct 10-12), the Concord Festival of Authors in Concord and Lowell (Oct 15 - Nov 2), and the Robert Frost Festival in Lawrence (Oct 25). The ad appears thanks to the Greater Merrimack Valley Convention and Visitors Bureau, especially executive director Deb Belanger. This is a big step in identifying our region as a literary hot spot in New England and the nation. There is much to be gained in promoting the literary heritage (Bradstreet, Whittier, Larcom, Emerson, Thoreau, Alcott, Hawthorne, Frost, Kerouac, Dubus II, and more) and presenting today’s literary talent in this time when more and more people are realizing that creative assets are natural resources. A river of writers, then and now.